Designing for an Ageing Population

Updated: Jun 18, 2020

This article was written by Olga Kokshagina as a result of the workshop on the same topic that was run during the ISPIM Connects Fukuoka conference in December 2018. Olga is one of the founders of ISPIM's Special Interest Group on Innovation Management Methods for Industry.



Ageing population is definitely a context we live in:

  • only in the UK the percentage of people who are 65+ increased to 17.8 percent in 2015 (14.1 in 1975 – source: Nesta) and will jump exponentially in 2045.

  • As Prof. Patrick Bonnet, Development Director of the National Innovation Centre for Ageing at Newcastle University puts it, “Life expectancy increases by 12 minutes every hour or by 5 hours every day…”.

  • At the same time we experience decline in birth rate. For instance, in Japan the population decline hits its record numbers where the number of babies born in the country is down by 25.000 in 2018 (source: JapanTimes).